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The Engine that Drives Your Online Marketing Program



Engage leads as soon as you acquire them with relevant and effective marketing campaigns. By using a combination of message automation and behavioral targeting you can generate more sales and build longer lasting relationships with customers.

  • Automate and serialize emails for point-of-acquisition conversion campaigns

  • Increase message relevancy with behavioral tracking and targeting

The backbone of the Topica application is a fully customizable Oracle database, which enables you to easily import and manage demographic and behavioral information from multiple sources. Topica supports multiple import technologies such as flat-file or API to sync your current databases with Topica in real time.


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